Crafting impactful & bold design for digital products, gaming studios, & next-gen brands.
I'm Pratik Dey, a professional designer & creative lead with a diverse design practice, with experience in digital product design, game development, branding, & animation.
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Where
Currently, I lead the concept art team at Mayhem Studios, a small studio in India, committed to making a mobile-first gangster game. My focus has been on pre-production, creative direction & production art. I'm good at helping teams be more ambitious together. To design solutions, to ship higher quality products, & most importantly—to have fun while at it.
Who
A graduate of the National Institute of Design, Ahmedabad, I specialise in visual design & motion. I have over 7 years of experience collaborating with mission-driven brands such as MPL, FYERS, HP, & more as well as specialized studios like Anicipate, PostOffice, & Charuvi Design Labs.
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Clients
Some of my notable clients include FYERS, Samsung, HP, Himatsingka, Anicipate Studios, IIIT-B, Graphic India, JSW Paints, Mobile Premier League, and more.
Get in Touch
Use the form below to tell me about your project & book a vision call. For press, media, or colaboration inquiries, scroll down to email me.
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Services

01

Product & Web Design

Helping businesses flourish in the digital sphere, I specialize in developing building design systems and engaging zero-to-one solutions. My services include:

• User Experience Design
• Visual Design for User Interfaces
• Impactful and Responsive Web Design
• Mobile Applications from MVPs to Design Systems
• Wireframing and Prototyping
• Usability Testing and SEO

02

Motion Design & Identity

Enhance your brand with purposeful motion design. I offer expertise in brand identity, music videos, and marketing idents, including:
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• Motion Design for Brand Identity
• Micro Interactions
• Storyboards & Animatics
• Animated Music Videos • Hand-Drawn Animation • Compositing

03

Concept Art

Seeking to realize a game intellectual property? Let's collaborate to develop the story we aspire to tell. My services include:

• Character Design
• Environment Art and Background Design
• Storyboarding and Visual Development
• Creature Design • Keyframe Illustrations
• Marketing and Advertising Illustrations
• Vehicles, Ships, and Transport Modules
• Weapon Design
• Prop Art

04

Illustration

• Album Art
• Posters
• Editorial
• T-shirts
• Stickers  

05

IP Development

• Discover IP goals
• Establish Tone & Art style
• Build & manage an Art team
• Ensure consistency in Art direction
• Collaborate with other departments
• Balancing creative vision with the budget & time constraints

06

Branding

• Brand Identity
• Brand Goals
• Typography & Color Theory
• Motion Branding & Toolkit
• Packaging Design
• Publication & Pitch Deck design
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