Crafting hypercasual games at MPL

As part of the design & games teams at MPL, I contributed to revamping game art, interfaces & developing visual design guidelines for 25+ hyper-casual games.

ROLE

Game Art
Visual Design

LOCATION & yEAR

India © 2020-2022

Gaming

hyper-casual

Visual Development

Casual but Iconic

My primary focus was on the visual transformation of some of the most popular games on the MPL platform, with the highest-rated lobbies. This improvement elevated user perception and inspired more players to shift from casual to competitive gaming, opening up new monetization possibilities.

Fruit Chop
Portrait of an Indian woman worker wearing a patterned headscarf and sari, carrying a load on her head, with a quote on digitizing the worker lifecycle for dignity and the AI Innovation & Inclusion Initiative logo.
Knife Hit
Young child in blue coat looking intently at a digital device, with text about upgrading teaching from chalkboards to digital dashboards while retaining the human touch.
Fruit Cutter
Business card with AI Innovation & Inclusion Initiative logo and Parag Jhonson, Principal Researcher, placed on a brick surface with shadows.

Fruit games on the MPL platform were a hit, known for their thrilling gameplay and visual appeal. I revamped the graphics with fresh, vibrant assets, elevating the gaming & keeping players engaged.

Auto Raja
Portrait of an Indian woman worker wearing a patterned headscarf and sari, carrying a load on her head, with a quote on digitizing the worker lifecycle for dignity and the AI Innovation & Inclusion Initiative logo.
Knife Hit
Young child in blue coat looking intently at a digital device, with text about upgrading teaching from chalkboards to digital dashboards while retaining the human touch.
Space Combat
Portrait of an Indian woman worker wearing a patterned headscarf and sari, carrying a load on her head, with a quote on digitizing the worker lifecycle for dignity and the AI Innovation & Inclusion Initiative logo.
Maze Up
Portrait of an Indian woman worker wearing a patterned headscarf and sari, carrying a load on her head, with a quote on digitizing the worker lifecycle for dignity and the AI Innovation & Inclusion Initiative logo.
Color Roller
Drone flying at sunset with blurred industrial background and AI Innovation & Inclusion Initiative logo.

I was also involved in the entire product cycle for the Tambola game, from interface to identity. We successfully recreated the fun and simplicity of the game in a virtual format on the platform.

Tambola Project
Tambola
Business card with AI Innovation & Inclusion Initiative logo and Parag Jhonson, Principal Researcher, placed on a brick surface with shadows.